Rebranding 2017
Image Corp Réunion
Unit Media (UM) is the subsidiary specialized in strategy and media buying of MasterGroup, the leading communication group on the French-speaking islands of the Indian Ocean. The activities combine the traditional mass media and the web. The specificities of the Market being very changing, the new logo of UM agency will reflect the mix of technology and agility which is its strength. The chosen Logo refers to a network of synapses.
Logo system / activities
Diagnostic
Survey to find the best means of communication for the chosen target

Strategy
Definition of the most efficient media plan

Buying
Negotiation to obtain the best prices for each media

Reporting
Survey about the impact of the campaign

Optimization
Finding ways to be even more efficient
